Amico
Identity Design
Solo Project
OBJECTIVE
Culminate print and digital design college career with a capstone project
Pursuing my final undergrad semester, I was assigned my capstone project. I was challenged to push my design thinking skills to the breaking point, utilizing the skills I had learned through my education. Amico is a social media platform designed to cultivate global meaningful conversations.
KEYWORDS
Educational, Inspirational, Empathetic, Passion, Harmony, World
Amico is a fictitious social media platform designed to cultivate global meaningful conversations.
SOLUTION
Deliverables included logo, print collateral, website, motion graphics, and an exhibition set-up.
It’s important to note that in addition to designing the project, I fully coded the website.
CHALLENGES
I learned how to be a self-starter with this project. If I wanted to achieve the outcome I envisioned, I had to buckle down and teach myself additional skills in motion graphics, web development, as well as figuring out mass-printing logistics.
Need a cohesive branding system with a website? Or just a poster?
